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The Inspiring Entrepreneurship Journey of Eliutherius Juma, the Co-founder & CEO of Paylend Africa
By ORAC BRANDING
Eliutherius Juma, Co-founder and CEO of Paylend Africa
Co-founder & CEO of Paylend Africa, Eliutherius Juma. Photo Courtesy: Eliutherius Juma

Eliutherius Juma is the Co-founder and CEO of Paylend, an innovative fintech company in Africa, with a background in software engineering and marketing.

His career started while working gigs at a marketing agency, at that time he was completing his studies in BSc in computer science and an BBA in marketing. Later on, he ventured fully into software development.

While pursuing his career, he met Bendon Mugor who later took the role of a mentor while he worked for him as an intern at his consulting company.

With the demands of a startup company and limited resources, Eliutherius had to assume multiple roles within the company. This necessity accelerated the growth of his skills in different managerial and technical positions.

“I transitioned from a hands-on software developer to lead developer, then chief technology officer, and currently I’m the CEO of the company.” ~Eliutherius Juma

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The key drivers of his success.

 

He believes one of the keys to growth is to always be a learner and to be self-driven in your pursuits.

“In my entrepreneurial journey, I have experienced multiple failures that informed me that I need to take a different route,” he says.

Mr. Juma’s biggest lesson within the innovation space is to always focus on the person you are building solutions for.

“Most people will notice a problem within the market and go ahead to build the solution for six months without consulting the end consumer,” he says. This was me then. The lesson here is if you want to stand out from the rest, you must engage your target client as early as possible in the solution-building process.”

His first mentor, Bendon Mugor, played a crucial role in his career journey. Additionally, John Kamara, the CEO & co-founder of Adamian labs, was key in nurturing his career and business growth.

“We literally had sessions where he took me through practical business management and strategizing from a high management level perspective,” he recalls.

At one point Eliutherius was in a dilemma on making decisions, however, the decision he made and one he does not regret making is sticking to doing what he believed in.

“What I would tell my younger self is to believe in myself and take every day as an opportunity to learn something new.”

“Most people will notice a problem within the market and go ahead to build the solution for six months without consulting the end consumer. The lesson here is if you want to stand out from the rest, you must engage your target client as early as possible in the solution-building process.” ~ Eliutherius Juma

His tips for success for entrepreneurs and the youth

 

His top tips to create, sustain and scale success are…

  1. Resilience
  2. Sacrifice
  3. Excellence

Eliutherius’ advice to the youth in Kenya and across Africa, is to seize opportunities around them, to be innovative, and to believe in themselves. A journey of a thousand miles starts with one step.

 

He enjoys swimming and painting whenever off duty.

 

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